CANUS came to me looking for design help to encapsulate our business's marketing presence through a full-page print ad. They were looking for someone to supplement their self-proclaimed lack of creative ability internally, and someone with knowledge of marketing in the Energy/Utility Industry.
Canus is are a high voltage electrical contractor that has been supporting the Energy Utility Industry since 1985. They provide electrical testing and commissioning services along with Substation Inspection and Line Inspection Services. Their target market is primarily blue collar, with a secondary market of white collar but born and raised blue.